"Don`t rock the boat. If it ain`t broke don`t fix it. Let sleeping dogs lie. Who moved my cheese?" All familiar phrases that bemoan the most fundamental law of business and of human nature … that change is inevitable.
So, why then are so many marketers adverse to CHANGE? And how are others mentally and physically prepared for CHANGE? How much of change is simple innovation? And, more importantly, how much do you have to change? Is it a total eclipse or are there "degrees of change" that are affordable, actionable, and offer an immediate payback?
Join Harold Lloyd, President, Harold Lloyd Presents, as he shows you the three degrees of CHANGE and why focusing your time on "1st Degree" changes can improve your management competency by creating a new mindset. He`ll explain the four most common reactions to change and why three of them are wrong. Learn why a failure to change can lead to a systems failure or catastrophic loss of momentum. Catch the wave or go to the bottom.
View/print the handout: Catching the Wave
of Change (brief) Catching the Wave
of Change (long) Harold Lloyd, President, Harold Lloyd Presents
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